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Mission, Vision and Values


To be the ‘will’, ‘energy’ and ‘portal for wisdom’ behind mobilising Trauma-Informed Care & Resilience knowledge and affordable resources in South Africa.

Activities will include:

  • Capacity building amongst a wide source of care-givers, professional, social workers and volunteers:
  • A system for those in need, including caregivers (providors) and customer alike; 
  • Source, design and implementation of community-based support groups and non-clinical emotional and life enhancing coaching programmes;
  • Advocacy for Trauma-Informed Care and active engagement with stakeholders;
  • Engage in responsible activism amongst professional bodies and government circles when necessary.


To provide affordable response and resources to any South African with any form of traumatic stress that negatively affects their day to day functioning and quality of life so that they regain control of their lives and renew their personal enthusiasm and their ability to once again flourish.


Emotional values

Our emotional and therapeutic values are designed to guide ourselves and all that walk the journey with us, in the spirit of respect for those who have gone before, those in our present and those who have yet to come.

  • Be Impeccable with your word: Speak with integrity. Say only what you mean. Avoid using the word to speak against yourself or to gossip about others. Use the power of your word in the direction of truth and love.
  • Don’t take anything personally: Nothing others do is because of you. What others say and do is a projection of their own reality, their own dream. When you are immune to the opinion of others, you won’t be the victim of endless suffering.
  • Don’t make assumptions: Find the courage to ask the questions and to express what you really want. Communicate with others as clearly as you can to avoid misunderstandings, sadness and drama.
  • Always do your best: Your best is going to change from moment to moment; it will be different when you are healthy as opposed to sick. Under any circumstance, simply do your best and you will avoid self-judgement, self-abuse and regret.

Ruiz, Don Miguel 1997, The Four Agreements, Wisdom Book, Amber-Allen Publishing, San Rafael, California

Operational values

  • Innovation: We recognise the changing environment in which we live, embrace change and persistently strive to find better ways of doing things.
  • Respect: We recognise and respect the customs and cultures of those we aim to serve.
  • Accountability: We recognise the contributions made by colleagues, associates, donors and recipients and will always be accountable to them.